Branding design and WordPress website design for Bob Seger Tribute Band.
New logo (2016), WordPress Setup & Styling, Integration with Soundcloud for audio tracks and YouTube for videos.
A new logo for 2016
The original logo was a clean-up job of a previous artists idea.
I did the best I could with the elements I had to work with – a hand-drawn sketch and a chosen font (Magneto) – but it just wasn’t a very successful look for the brand identity.
So, for 2016 we wawnted to create a stronger brand presence by completing a proper logo design process – go back to the beginning and start fresh with research, strategy and a range of new concepts.
The final result is a much more appropriate logo that is modular and can be used with or without full band name, and the tagline.
The band and I are much happier with this new design which presents a much stronger visual identity for their brand.