Responsive WordPress website redesign for Nutrition and Personal Health Coach, Dain Wallis to update his brand and promote his online coaching services.

Content Strategy & Planning
Custom Page Layout Design
Navigation Redesign
Copy Review and Development
SEO Review and Coaching
WordPress Theme Customization
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A New Look for a Re-Brand

Dain Wallis came to me a few years ago to help him transition from a wordpress.com blog to a self-hosted wordpress website for his personal brand, dainwallis.com. As his coaching business grew and evolved Dain wanted to focus on building the Nutrition Coaching part of his services. He re-branded to "Canada's Nutrition Coach", and switched his orignal URL to a new domain name for this new brand direction. He did some work on his own, changing the colours of the existing site and adding a new logo. This was fine in the short term, but this new shift in direction needed a completely new look, and some new thinking about how to present the brand and communicate his service offerings in a more compelling way.

Old website:

Based on the original work for dainwallis.com

New website

With a new colour scheme, new images, new seo-friendly headlines and new page element layouts the website is much more suited to the new brand direction.

Dain’s Feedback:

"When I needed a website for my new small business, Susan came highly recommended. I had no previous experience with websites but she took the stress out of the entire experience. Always there with detailed communication and ready to troubleshoot, I can’t say enough about her passion and attention to detail. 10/10, you can’t go wrong!"
-Dain Wallis

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